What Are the Advantages of Bespoke Web Design?

A picture of a wooden table with the words "web design" carved into them

There are many affordable web design options available to choose from online. But what’s the use of opting for bespoke web design, which is in most cases is more expensive than the normal, off the shelve, or a Do-It-Yourself one?

Well, there are plenty of advantages to having a customised website, from ensuring optimal customer experience to better functionality. In many cases it is more cost effective considering the website is expandable to the growth of your business.

Still not convinced?

Check Out the Top 5 Benefits of Bespoke Web Designs:

Unique Design

The problem with cookie-cutter website templates is that over time, they start to become so generic that it becomes hard for your website to stand out from the rest.

Sure, you may be able to tweak the design a bit by changing the colour scheme, adding unique images etc. But there’s only so much that you can do to customise a template. At the end of the day, you’ll always be constrained by its limits.

The difference with bespoke web design is that it allows you to customise your site to your heart’s content, and you’ll be able to scale it over time to meet the changing needs of your growing company.


In order to achieve optimal website responsiveness, separate designs will have to be created for each of the different devices that users access your site with. This includes PCs, tablets and smartphones.

With bespoke web design, the website is modified and tailored to ensure the design is user-friendly across all different platforms. This could mean taking out certain sections from the website when rendered in a particular device, making sure that the menu is optimised for each device. Also, that the layout is always easy to navigate regardless of how the user is accessing the site.


When using a pre-built template, you won’t really have the wiggle room required to make truly unique changes or scale your website. Bespoke web design, on the other hand, makes it easy for you to make as many changes as you like. Because it’s not rigid,  there’s no limit to how modern, responsive, sleek and beautiful you want to make it.

As a result, bespoke web design is done by companies that are backed by relevant experts such as highly skilled user interface developers and web designers, as well as professional software developers.

Value for Money

Contrary to popular belief, bespoke web design is often a cheaper option when compared to pre-built templates. This is because most of the companies that offer template designs charge more than truly bespoke web designers.

Why they do this when they actually offer zero value is a mystery to us!

Updated Technology

Another benefit of going for bespoke web design is that it ensures that your website is built according to the latest web design trends and not on out-dated techniques that most pre-built solutions offer.

In fact, you’d be surprised to find that most of the template based websites are on technology that was initially developed by the founding company 5 to 10 years ago.

The founding company continues to resell the same template based on old technology for years to come to recoup their investment. But this can damage customers like yourselves and your personal or business website.